About the company
The Binance Exchange is a leading cryptocurrency exchange founded in 2017 in Hong Kong. It features a strong focus on altcoin trading. Binance offers crypto-to-crypto trading in more than 600 cryptocurrencies and virtual tokens, including Bitcoin (BTC), Ether (ETH), Litecoin (LTC), Dogecoin (DOGE), and its own token Binance Coin (BNB).
Job Summary
Responsibilities
📍Analyze industry dynamics and competitive landscape for blockchain products (such as on-chain transactions, DeFi, etc.), formulate and execute operational strategies, and drive product feature implementation and user experience optimization. 📍Collect and analyze user behavior and on-chain data to uncover user needs and market opportunities, and drive product iteration and innovation. 📍Design and execute growth strategies for user acquisition, activation, retention, and conversion to increase user scale and business metrics. 📍Organize multi-channel marketing and community operation activities, and continuously optimize user growth paths and operational effectiveness. 📍Monitor and control each stage of the project lifecycle to ensure the team achieves project goals within the project timeline. Coordinate with internal and external stakeholders, such as product, technology, and marketing, to ensure efficient implementation of operational objectives. 📍Monitor key product and growth metrics (such as on-chain transaction volume, DAU, retention rate, conversion rate, etc.) and regularly output data analysis reports.
Requirements
📍3-5 years of Web3 experience 1. Experience in the finance or internet industry. 📍In-depth understanding of the logic of on-chain transactions and user behaviors. 📍Excellent logical thinking ability, communication skills, proactive attitude, and strong learning ability. 📍Responsible, self-motivated, and with strong execution ability.
Looking for your next challenge? The world of crypto offers exciting roles in blockchain development, web3 innovations, and remote opportunities.



