About the company
About OKX OKX is a leading crypto trading app, and a Web3 ecosystem. Trusted by more than 20 million global customers in over 180 international markets, OKX is known for being the fastest and most reliable crypto trading app of choice for investors and professional traders globally. Our Singapore office is a Product and Engineering hub and we are in the progress of expanding our teams in Singapore for the continuous growth of our global business. We build and maintain core trading platform with millions of daily active users. Design, Product and Engineering teams work cross-functionally to identify customer needs, and ship high-quality new features through fast iterations.
Job Summary
What You’ll Be Doing
📍Develop and implement the company's marketing and growth strategy for Brazil, aligned with the company’s overall business objective. 📍Develop and manage a multi-channel, integrated marketing plan, including digital marketing, PR, content creation, SEO/SEM, social media, and offline activation. 📍Identify and track key metrics to measure the effectiveness of marketing efforts; making adjustments as necessary to ensure goals are met. 📍Lead all user communication efforts, ensuring clear, consistent, and effective messaging across all channels and touchpoints, and tailoring communication strategies to specific user segments. 📍Own the entire user lifecycle management process, including acquisition, engagement, retention, and reactivation strategies, driving growth of our user base. 📍Prepare for regulatory compliance in marketing strategies, ensuring that all marketing efforts are compliant and effectively positioned to leverage potential opportunities arising from regulations.
What We Look For In You
📍Minimum of 4 years of experience in Marketing/Growth in the Crypto industry. 📍Exceptional communication skills. 📍Inspire and motivate the team and external stakeholders, including partners and investors. 📍Strong interpersonal skills. 📍Entrepreneurship mentality. 📍A passion for crypto and digital assets. 📍Organized and experienced with project management or equivalent. 📍Fluency in Portuguese and English.
Nice to Haves
📍Relevant experience in a crypto company. 📍Ability to effectively communicate with local regulators, public agencies, and government representatives. 📍Global exposure and cross-culture mindset.
