About the company
We are a team of world class builders and researchers with expertise across several domains: Ethereum Protocol Engineering, Layer-2, Decentralized Finance (DeFi), Miner Extractable Value (MEV), Smart Contract Development, Security Auditing and Formal Verification. Working to solve some of the most challenging problems in the blockchain space, we frequently collaborate with renowned companies, such as Ethereum Foundation, StarkWare, Gnosis Chain, Aave, Flashbots, xDai, Open Zeppelin, Forta Protocol, Energy Web, POA Network and many more. We actively contribute to Ethereum core development, EIP’s and network upgrades together with the Ethereum Foundation, and other client teams.
Job Summary
Responsibilities:
📍Develop and execute marketing campaigns tailored to the APAC region, aligning with Nethermind's global marketing objectives and brand identity. 📍Work closely with our engineering teams to understand their marketing needs and facilitate the creation and distribution of their public communication. 📍Conduct market research to gain insights into local market trends, target audience preferences, and competitor activities in the APAC region. Use this knowledge to inform tailored marketing campaigns that capture the attention of our target audiences. 📍Build and nurture relationships with key marketing professionals, community leaders, and potential partners across various marketing functions in the APAC region. 📍Support our events team by making connections with event organizers, universities, community leaders and local vendors. 📍Identify and track opportunities in APAC that can support Nethermind's hiring or business development goals. 📍Work with our Data Analyst to analyze and report on the performance of marketing initiatives in APAC, using insights to optimize and refine marketing strategies. 📍Collaborate with the global marketing team to create and localize content that resonates with APAC audiences while maintaining brand consistency.
Must Haves:
📍3+ years of marketing experience, with at least 2 years focused on the APAC region. Candidates with less experience but exceptional skills and potential will also be considered. 📍Deep understanding of the APAC market landscape, cultural nuances, and consumer behavior. 📍You should know X and LinkedIn like the back of your hand, and you should not shy away from Discord. 📍Experience with content creation on TikTok. 📍Experience with social media management platforms such as HubSpot or Hootsuite. 📍Familiarity with tools such as Notion, Figma, Webflow, Meetup, Luma, and Google Analytics. 📍Fluency in English and at least one major APAC language (e.g., Mandarin, Korean, Japanese). 📍Experience copywriting and proofreading in both 📍English and one major APAC language. 📍Strong project management skills with the ability to manage multiple tasks and meet deadlines in a fast-paced environment.
