You will collaborate closely with product, partnerships, engineering, and ecosystem teams to ensure DeepBook’s story is clearly communicated and consistently reinforced across all touch points. This role requires a deep understanding of financial markets, trading systems, and DeFi primitives, coupled with exceptional storytelling and executional capabilities.

📍Strategy & Leadership 📍Develop and own the overall marketing strategy and brand positioning for DeepBook, ensuring alignment with ecosystem goals and growth milestones. 📍Drive global awareness, adoption, and engagement across key user segments, including traders, developers, and protocols. 📍Collaborate cross-functionally with product, business development, and engineering teams to translate technical innovation into compelling narratives and campaigns. 📍Serve as the primary marketing lead for DeepBook, overseeing all major campaigns, launches, and community engagement initiatives.

Qualifications:

📍8+ years of experience in product marketing, growth, or brand strategy for technical or financial products. 📍Strong familiarity with DeFi, trading, and on-chain financial systems, with proven ability to communicate to technically sophisticated audiences. 📍understanding of liquidity systems, DEXs, and DeFi market structure. 📍Exceptional written and verbal communication skills; ability to simplify and convey complex financial concepts. 📍Proven experience developing GTM strategies and executing high-impact campaigns end-to-end.

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