About the company
Solana is a high performance blockchain that can enable growing decentralized applications and systems to scale without sacrificing security. Solana Labs is the team that built the original protocol, and is building both the validator client and applications on top of the Solana blockchain; therefore the team is highly specialized, and we’re looking for talented people who are willing to jump right in and use their expertise to help us build the Solana ecosystem. If you’re looking to join a fast-paced, problem solving environment in the center of blockchain infrastructure, cryptocurrency, and decentralized applications, then read on.
Job Summary
What You’ll Do
📍Lead owned media strategy — Design and execute a holistic content and channel strategy across X, LinkedIn, Instagram, newsletters, blogs, and emerging platforms, aligned with the Foundation’s mission . 📍Be the point of contact — Act as the lead for social and owned media in Foundation campaigns, ecosystem launches, and partner announcements. 📍Create and commission content — Collaborate with internal teams, ecosystem contributors, and external creatives to produce high-impact content such as threads, explainers, video, blog posts, and newsletters. 📍Elevate Solana’s narrative — Partner with comms, product marketing, and internal stakeholders to shape messaging frameworks and editorial content. Provide guidance on social best practices. 📍Highlight the ecosystem — Showcase and support projects and contributors across the Solana community through Foundation-owned channels. 📍Optimize with data — Own analytics across all channels. Define KPIs, build dashboards, and apply insights to continuously improve performance. 📍Stay ahead of trends — Monitor emerging platforms, tools, and best practices to keep Solana at the forefront of social media. 📍Leverage paid and partnerships — Occasionally manage paid social ads and creator/influencer collaborations, optimizing for maximum ROI.
What We’re Looking For
📍Proven content leadership — 3+ years of experience executing across multiple channels in social, content, or digital marketing, ideally in a high-growth or high-visibility environment. 📍Crypto-native curiosity — You’re chronically online (by choice), with strong taste and awareness of cryptotwitter (CT), tech, finance, and media trends. 📍Breadth and depth — Comfortable context-switching between institutional content, community memes, and everything in between. 📍Multi-channel mastery — Strong understanding of social media platforms and their best practices, including X, LinkedIn, Instagram, and emerging channels.
Looking for your next challenge? The world of crypto offers exciting roles in blockchain development, web3 innovations, and remote opportunities.
