What you will do:

📍Develop and execute long-term marketing strategies that align with Ether.fi’s vision, growth objectives, and ultimately our TVL. 📍Shape Ether.fi's brand narrative and positioning within the blockchain and DeFi space. 📍Drive user acquisition, engagement, and retention across ether.fi’s products 📍Utilize campaigns, events, conferences, and content marketing to drive product adoption and revenue growth. 📍Analyze and measure the effectiveness of marketing campaigns using data-driven insights to optimize future strategies. 📍Develop and execute a community marketing strategy that leverages platforms such as blogs, Discord, Twitter and other relevant channels. 📍Establish ether.fi as a thought leader through brand marketing initiatives, including sponsorships, events, and partnerships.

What we are looking for:

📍Hands on experience in B2C performance marketing roles within DeFi or a transferable environment 📍Proven track record in developing and executing successful marketing campaigns, including user acquisition and product adoption. 📍Strong understanding of blockchain technology, DeFi, and the broader cryptocurrency landscape. 📍Experience in cross-functional collaboration. 📍Excellent analytical, strategic, and communication skills with 📍Passion for web3 technology and a deep understanding of its potential impact on the future of finance and technology. 📍A good eye for design and past design experience would be a plus