Key Responsibilities:

📍Email Marketing Execution and Strategy 📍Work closely with the Senior Marketing Manager to plan, create, and execute B2B email marketing campaigns, ensuring high engagement and conversion rates. 📍Optimize email workflows, segmentation, and messaging to align with Octav’s B2B audience and broader marketing goals. 📍Monitor campaign performance metrics, analyze results, and provide actionable insights for improvement. 📍Build Strategic Partnerships 📍Identify and engage with complementary brands, industry leaders, and influencers in the Web3 and DeFi sectors. 📍Collaborate on co-marketing initiatives to expand Octav’s reach and generate new leads. 📍Develop and maintain strong relationships with key stakeholders to foster long-term partnerships that support our marketing objectives. Engage and Grow the Community 📍Plan and execute community-focused initiatives, such as webinars, virtual events, and Q&A sessions, to engage industry professionals. 📍Partner with the Social Media Manager to cross-promote email campaigns and partnership content across social channels. 📍Act as the community’s voice, gathering feedback to inform email content and overall marketing strategies. 📍Collaborate on Integrated Campaigns 📍Work alongside the Senior Marketing Manager to align partnerships, email marketing, and community engagement efforts with overarching B2B marketing strategies. 📍Regularly report on the success of email campaigns and partnership-driven initiatives, recommending improvements to maximize impact.

Requirements:

📍Email Marketing Expertise: 2+ years of experience in planning and executing B2B email marketing campaigns, with a strong focus on driving engagement and lead generation. 📍Partnership Development: Experience in building and managing relationships with external partners, ideally in the Web3, crypto, or DeFi space. 📍Community Engagement: A track record of organizing and executing virtual events or community initiatives. 📍Data-Driven: Strong analytical skills to measure and improve campaign performance including SEO, with experience using tools like HubSpot, Gainsight, or similar platforms. 📍Relationship Builder: A natural communicator with a talent for establishing and nurturing professional partnerships. 📍Collaborative Team Player: Ability to work effectively with cross-functional teams and adapt to a fast-paced environment. 📍Passion for Web3: A deep understanding of the Web3 and DeFi ecosystem, with a desire to contribute to its growth and development.

The future of finance is here — whether you’re interested in blockchain, cryptocurrency, or remote web3 jobs, there’s a perfect role waiting for you.