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Talos
Digital Marketing & EMEA Regional Marketing Manager
at Talos
6 months ago | 647 views | 3 applications

Digital Marketing & EMEA Regional Marketing Manager

Full-time
London

About the company

Founded in 2018, Talos provides institutional-grade trading technology for the global digital asset market, powering many of the major players in the crypto ecosystem. We are a tight-knit but decentralized team of highly-experienced engineers and businesspeople. We are a remote-friendly work environment, with physical hubs in New York, London, Cyprus, and Singapore.

Job Summary

Responsibilities and Duties

📍You are a reliable manager who is responsible for the general marketing needs of the EMEA region, with expertise in digital marketing. You will work collaboratively with a team that includes Marketing, Brand Design, and Revenue Operations. You will interact across functions such as Sales, Customer Success, Product, Legal & Compliance, HR, and Technology; and interact regularly with the Executive Team.

📍Digital marketing campaigns: Develop, implement, measure and optimise digital marketing campaigns across all owned and paid channels (e.g., LinkedIn, Twitter, YouTube, Website/blogs, email) ​​that qualify and fill the top of the funnel with sales and partnership leads. 📍Segment and account-based marketing: Develop personas representing our target audience segments; implement ABM techniques to engage target accounts and audience segments with relevant messaging and content. 📍Social media management: Own or co-manage Talos’s corporate social profiles, including scheduling and managing regular social media posting; oversee the creation and management of social media content to leverage the full capabilities of the platform. 📍Help to maintain and optimise the talos.com website, including making updates to events, preparing and posting new insights articles; maintaining the partner ecosystem, awards and facts and figures; monitoring and suggesting improvements for SEO effectiveness. 📍Content creation and management: Assist the Marketing team in drafting or producing client-facing sales collateral, blog posts, articles, emails or website copy. 📍Events support: Support Marketing and Sales for regional events by providing event planning and project management, as well as on-the-ground logistical support.

Qualifications

📍The ideal candidate will have broad marketing skills with a speciality in leading digital marketing in a related field (e.g., FinTech, digital assets, electronic trading, B2B SaaS) and/or environment (B2B sales organisation serving institutional clients).

📍5-10 years of relevant experience 📍Bachelor’s degree from a leading university 📍Experience leading digital marketing as a focus area 📍Communicate exceptionally across all mediums with a preference for strong writing skills 📍Able to collaborate cross-functionally with technical and non-technical partners across all levels.
📍Superior ability to manage multiple initiatives simultaneously, set priorities, and meet deadlines 📍Aptitude and interest in learning technical financial and trading products 📍Ability to thrive in a fast-moving environment with a modern tech stack and marketing tools (e.g., Marketo, Hootsuite, Bizible, Webflow) 📍Based in London and values an in-person work environment

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