About the company
Bitfinex is a digital asset trading platform offering state-of-the-art services for digital currency traders and global liquidity providers. Founded in 2012, Bitfinex was one of the first professional platforms set up to accomodate for the booming interest in cryptocurrency trading. Since then, the team has gained invaluable experience whilst cementing their spot as the go-to platform for digital asset traders and institutions. In addition to a suite of advanced trading features and charting tools, Bitfinex provides access to peer-to-peer financing, an OTC market and margin trading for a wide selection of digital assets. Bitfinex’s strategy focuses on providing unparalleled support, tools, and innovation for professional traders and liquidity providers around the world.
Job Summary
Job description
📍Lead Bitfinex’s Communications and PR globally. Raise Bitfinex’s profile as a leader and innovator in Bitcoin. Keep pace with fast moving developments and advise and execute Bitfinex positioning to ensure the brand remains part of the conversation. 📍Develop a global strategic communications plan that is designed to support our business and is aligned to the company’s marketing priorities. 📍Partner with marketing and other external-facing parts of the business, to ensure there is a consistent narrative across product, geographies and audiences. 📍Lead our reputation and crisis management strategies to ensure that the Bitfinex position is well-understood, differentiated and clear, 📍Assess and advise on our participation in industry initiatives and conferences and lead the development of presentational and marketing material for such events 📍Develop and execute executive visibility programs that incorporate speaking engagements, paid and owned media engagements, as well as visibility in digital channels 📍Implement and maintain a robust measurement program, including media and social media measurement, and generate quarterly reports
Job requirements
📍MANDATORY EXPERIENCE in the Crypto or Fintech industry. Senior proven experience in Public Relations and Communications. 📍Skilled at using social media and digital content creation to advance business priorities and amplify the corporate narrative 📍Outstanding media relations skills and relationships, with experience engaging reporters on a regular basis. 📍Ability to communicate information effectively and accurately, verbally or in writing across multiple disciplines. Can synthesize large amounts of data and distil key points clearly, succinctly and quickly. 📍Experience building integrated marketing communications programs, and driving outcomes across traditional media, digital and social channels 📍Proven ability to think ahead, engage proactively and take initiative 📍Motivated team player who actively seeks challenging projects and proactively shares experiences and knowledge towards the team’s goals.
