Responsibilities:

📍Creative Design Support:
📍Assist in interpreting creative briefs to produce engaging design assets for Asia and global campaigns, including key visuals, social media content, digital marketing materials, events, and OOH.
📍Support the translation of creative direction into on-brand designs for daily, weekly, and seasonal campaigns.
📍Collaborate with design leads, project managers, copywriters, and senior designers to contribute to integrated creative campaigns.
📍Help coordinate with local marketing teams in Greater China and Asia to support regional creative initiatives.
📍Contribute ideas to innovate and elevate Binance’s brand presence through design. 📍Localization & Campaign Assistance: 📍Support the localization and adaptation of global creative assets to ensure cultural relevance for Asian markets.
📍Assist in designing and localizing paid advertising campaign materials.
📍Help the acquisition and retention teams by delivering engaging digital campaign assets that drive brand awareness and user engagement.
📍Monitor campaign performance insights and assist in applying learnings to improve creative output.
📍Stay informed on competitor activity, brand trends, and social media design innovations. 📍Creative Operations & Collaboration
📍Assist in improving creative workflows and processes alongside design leads and program managers.
📍Work closely with global and regional marketing, social media, events, and campaign teams to maintain a consistent omni-channel brand experience.
📍Manage assigned tasks independently to meet deadlines and quality standards.
📍Support coordination with third-party agencies and freelancers on creative projects.
📍Build positive working relationships with Binance’s global and Asia marketing teams to align on creative vision.

Requirements:

📍Currently pursuing or recently completed a degree or professional qualification in graphic design, digital design, visual communication, or a related field.
📍Strong interest in design with some practical experience through coursework, personal projects, or internships.
📍Basic proficiency in Figma and / or Adobe Creative Suite (Photoshop, Illustrator); familiarity with 3D software or generative AI tools is a plus.
📍Good understanding of the end-to-end design process: concept development, production, and delivery.

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