About the company
The World's Leading Cryptocurrency Platform
Job Summary
Responsibilities
šDevelop and execute compelling visual concepts that align with brand guidelines and drive engagement on social media platforms. šCollaborate with cross-functional teams to understand campaign goals and craft visuals that enhance ad performance. šUtilize AI generative tools to streamline and innovate the creative process from ideation to execution. šMonitor and analyze ad performance data to refine visual strategies and optimize future campaigns. šLead brainstorming sessions to generate fresh and impactful ideas for marketing creatives. šEnsure consistency in brand messaging and visual identity across all digital channels. šProvide art direction guidance to team members
Requirements
šProven experience as an Art Director or similar role within a creative agency or in-house team. šStrong portfolio showcasing expertise in social media ad campaigns and performance-driven design. šProficiency in using AI generative tools and software such as Adobe Creative Suite. šSolid understanding of social media platforms and what drives engagement and conversion. šAbility to interpret data insights to inform and adapt design strategies. šExcellent communication and leadership skills to guide and inspire the creative team. šKnowledge in the field of fintech, crypto, and financial space is definitely advantageous. šCreative visionary with a passion for storytelling and a keen eye for detail. šStrategic thinker who balances creativity with a data-driven approach to achieve results. šAdaptable and open-minded, eager to explore new technologies and methodologies in digital advertising. šSelf-motivated and proactive, thriving in a fast-paced and dynamic environment. šCollaborative team player who values feedback and is committed to continuous learning and improvement. šEnthusiastic about keeping up with industry trends and emerging tools in the creative and social media landscapes. šCreative and fun!