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Binance
PR Specialist Europe
atĀ Binance
2 days ago | 13 views | Be the first one to apply

PR Specialist Europe

Full-time
Europe

About the company

The Binance Exchange is a leading cryptocurrency exchange founded in 2017 in Hong Kong. It features a strong focus on altcoin trading. Binance offers crypto-to-crypto trading in more than 600 cryptocurrencies and virtual tokens, including Bitcoin (BTC), Ether (ETH), Litecoin (LTC), Dogecoin (DOGE), and its own token Binance Coin (BNB).

Job Summary

Responsibilities

šŸ“Responsible for product promotion in Europe, including but not limited to writing promotional copy, planning online and offline events, and coordinating with partners. šŸ“Develop in-depth knowledge of target user needs and preferences within the community, identify potential market opportunities, and increase product visibility. šŸ“Assist the BD team in developing partnerships and establishing strong relationships with key opinion leaders (KOLs) to enhance product visibility and influence. šŸ“Monitor market trends, analyse competitive strategies, and develop appropriate market positioning and promotion strategies for the company's products. šŸ“Regularly report on work progress, summarise lessons learned, and provide suggestions and recommendations for improvement.

Requirements

šŸ“Bachelor's degree or above, preferably in a related field such as marketing, advertising, or media. šŸ“Fluent English is required to be able to coordinate with overseas partners and stakeholders. šŸ“Minimum 2 years of marketing or PR or related work experience, with proven success preferred. šŸ“Strong data analysis skills, able to independently conduct market research and competitive product analysis. šŸ“Good communication and coordination skills, able to maintain good relationships with team members, partners, and clients. šŸ“Strong learning ability and proactive personality, able to quickly adapt to the ever- changing market environment. šŸ“Passionate about marketing, with strong teamwork and the ability to withstand pressure.

Looking for your next challenge? The world of crypto offers exciting roles in blockchain development, web3 innovations, and remote opportunities.

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