About the company
Kiva AI - High quality scalable output, focused on the human. Our mission at Kiva AI is to provide a comprehensive solution for all AI needs, focusing on data annotation, collection, curation, and fine-tuning. We prioritize delivering next-generation human feedback operations to enhance AI quality while reducing costs at scale. The market demand for sophisticated human feedback is increasing, particularly in data labeling, where supply falls short. Existing solutions often yield suboptimal results due to their lack of a human-centered approach, resulting in high costs, low scalability, and variable quality. Kiva AI addresses this challenge by prioritizing a human-centered approach. We hire the right people, empower them to do great work, and make sure incentives are aligned. Our approach reduces costs by over 45% while paying raters 50% more. Our target customers are organizations seeking to develop new AI models or enhance the performance of existing ones.
Job Summary
What you'll do
📍Own and evolve Perle Lab’s core brand narrative and voice across external communications 📍Develop and execute strategic PR campaigns that generate earned media in top tier tech, crypto, and AI publications (mainly Coindesk, The Block, Decrypt, etc) 📍Build and manage relationships with key journalists, influencers, and ecosystem partners 📍Craft compelling press releases, thought leadership pieces, founder interviews, and product announcements 📍Design and manage comms playbooks for fundraises, product launches, ecosystem campaigns, and crisis comms 📍Monitor and shape perception of Perle Labs across media, X/Twitter, Discord, and key online forums 📍Align comms strategy with broader GTM, community, and growth initiatives, ensuring consistency across all touchpoints 📍Help establish Perle Labs as a category-defining brand in AI infrastructure and web3-powered data economies
Qualifications
📍6+ years of experience in PR, comms, or editorial roles with ideally with a mix of Web 3 startup and agency experience 📍Track record of placing high-impact stories in tier-1 media (e.g. Coindesk, The Block, etc) 📍Exceptional writing and storytelling skills; you know how to turn complex technical ideas into clear, compelling narratives 📍Deep understanding of the tech, AI, or Web3 landscape, big bonus if you’ve worked in or around any of them 📍Scrappy and proactive, comfortable owning your own roadmap and operating in fast-paced, ambiguous environments 📍Bonus: Familiarity with crypto-native social strategies, token launch comms, or ecosystem marketing 📍Preference to be NYC- based for potential in-person meetings in future
The future of finance is here — whether you’re interested in blockchain, cryptocurrency, or remote web3 jobs, there’s a perfect role waiting for you.
