About the company
Token Metrics is a cryptocurrency investment research platform thatās driven by machine learning and artificial intelligence. The company was founded by Ian Balina in 2017 as he traded his way from $20,000 to more than $5 million, logging all his trades in a public-facing spreadsheet that drew more than a million unique visitors per month. Ianās Moneyball-style approach to crypto investing now forms the basis of the Token Metrics platform, which now helps thousands of customers around the world profitably play the crypto markets.
Job Summary
Key Responsibilities
šDesign and implement effective prompts for AI models to generate accurate, relevant, and insightful crypto-related content šCreate diverse content types, including articles, market analyses, educational materials, and visual assets šUtilize Zapier to automate content workflows and integrate AI-generated content into our platform šContinuously refine and optimize prompts based on content performance metrics and user engagement šDevelop creative solutions for visual content generation using Midjourney and Runway ML šEnsure AI-generated content aligns with Token Metricsā brand voice, quality standards, and SEO best practices šCollaborate with the marketing and product teams to align content strategy with business goals
Required Qualification
šBachelorās degree in Computer Science, AI, Journalism, or a related field š3+ years of experience in content creation, prompt engineering, or related roles šExtensive experience with ChatGPT, Claude, Midjourney, and Runway ML šExpert-level proficiency with Zapier for workflow automation šStrong writing and editing skills with attention to detail šExcellent understanding of SEO principles and content optimization techniques šProven track record of creating effective prompts that yield high-quality, engaging content šCreative mindset with an eye for visual design and data visualization šFamiliarity with cryptocurrency markets and blockchain technology
Preferred Qualifications
šExperience in the fintech or cryptocurrency industry šKnowledge of content management systems and publishing platforms šFamiliarity with data analysis and visualization tools šUnderstanding of AI ethics and best practices for responsible AI use in content creation šExperience with A/B testing and content performance analysis





