Instructional Designer

We are looking for an Instructional Designer to work within the BeInCrypto Academy team on developing our e-learning platform and video courses. The role will be also focused on creating e-learn products (courses, materials, video scenarios), users’ experience, vision, achieving KPI goals, working cross-functionally with both internal and external stakeholders, designers, and developers to drive front & back end improvements, as well as operational efficiency.

Additional responsibilities include project management of promotional and customer development campaigns.

Basics of SEO optimization, copywriting and video editing will be advantages.


  • Assist the Product Owner in developing the e-learning platform, creating courses with an 80%+ completion rate, editing online learning materials and content.
  • Work with designers, copywriters, developers teams, and internal stakeholders, ensuring acceptance criteria are captured accurately and understood.
  • Working cross-functionally with internal and third-party stakeholders to ensure timely and accurate end-to-end delivery.
  • Set up, testing, and support online promotional campaigns in collaboration with the Marketing team.
  • Analyze preferences and requests of end-users, search for drop-offs, generate hypotheses on increasing business metrics.
  • Follow our competitors and the industry.
  • Optimizing SEO and acquiring more traffic.


  • Previous working experience as a Learning Designer or similar for 2 years.
  • A deep understanding of online and video course development.
  • Strong skills in making learning products (educational courses, scenarios, materials).
  • Excellent attention to detail and time management skills.
  • Be keen to learn, with strong written and verbal communication skills.
  • Problem-solving and analytical abilities, critical thinking, ability to juggle multiple initiatives at the same time.
  • Comfortable working with remote Business/Creative/IT teams.
  • Experience with analytical tools (e.g. Google Analytics, Mixpanel, or similar) will be an advantage.
  • Experience in video editing and production will be an advantage.
  • Knowledge of JIRA or equivalent software development tools is an advantage but not essential.
  • Experience with Agile Scrum methodology will be an advantage.

Knowledge & Skills Required:

  • Bachelor’s degree (Marketing, Online Marketing, Communications, Journalism or related experience preferred).
  • 2+ years of experience, preferably within an advertising and/or media agency environment.
  • Proficient in Microsoft Office Suite; Assessments will be given on Excel and PowerPoint.
  • Excellent verbal and written communication skills.
  • Strong analytical ability.
  • Exceptional interpersonal and relationship-building skills.
  • Strong problem-solving ability.
  • Basic understanding of number relationships, media math, and terminology.Previous working experience in instructional design for 2 years
  • In-depth knowledge of learning theories and instructional design models
  • Lesson and curriculum planning skills
  • Basic HTML and Flash programming knowledge
  • Visual design skills (Dreamweaver, Photoshop, Illustrator)
  • Ability to write effective copy, instructional text, audio, and video scripts
  • MA degree in instructional design, educational technology, or similar relevant field

We offer:

  • Fully remote job in a friendly atmosphere.
  • A culture of autonomy and accountability.
  • A people-focused organization dedicated to making sure you’re maxing out on learning, growth, and impact, and getting recognized for the great work you do along the way.
  • The chance to join a stellar team of talents from all over the world and learn from them.
Job Category: Management
Job Type: Full Time

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