Follow industry-related news and generate ideas around trending topics.
Conduct keyword and SEO research to understand customers’ needs and create SEO plans for content.
Assesses market competition by comparing the company’s product to competitors’ products.
Monitor web traffic and engagement.
- Familiarity with SEO guidelines and keyword research tools in order to build content plans.
- Superior analytical skills in order to easily understand the audience and elicit its expectations.
- Understanding of interaction design principles in order to ensure accessible and usable content.
- Ability to collect and transform certain information into useful and interesting content for customers which can convey ideas relevant to the industry.
- Skilled at working effectively with cross-functional teams in a remote setting.
- Excellent written and verbal communication skills.
- Proven work experience as a Content Strategist, Content Manager or similar role.
- Experience in project management is a plus.
- Ability to guide and motivate team members.
- Ability to work under pressure, meet deadlines, multitasking.
- Strong knowledge of crypto/blockchains sector.