PEPE Jumps Nearly 20% as Arthur Hayes Starts Betting on Meme Coins

2 mins
Updated by Daria Krasnova
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In Brief

  • Arthur Hayes bought 24.39 billion PEPE tokens worth $252,000, signaling a strategic meme coin investment.
  • Hayes' portfolio now spans USDC, ETH, PENDLE, ATH, and PEPE, emphasizing DePIN and meme coin narratives.
  • Meme coins, including DOGE and SHIB, are surging, mirroring rising optimism in the cryptocurrency market.
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Arthur Hayes, the founder of BitMEX, continues to make headlines with his ongoing buying spree, which is seen as part of a strategic portfolio shift. After a year of investing in PENDLE, Hayes is now exploring new crypto trends, including decentralized physical infrastructure networks (DePin) and meme coins.

His move into these areas is both strategic and timely. Meme coins, riding a wave of market optimism, are experiencing significant growth, while DePin remains a major narrative.

Arthur Hayes Buys 24.39 Billion PEPE Tokens

On Friday, during the early hours of the Asian session, Arthur Hayes revealed an intention to buy meme coins. He highlighted three in particular: Iggy Azalea’s MOTHER, cat-themed culture coin MOG, and PEPE.

“It’s time for a memecoin breakout. I respect my MOTHER, I MOG like no one else, but I can’t neglect PEPE,” Hayes wrote.

Blockchain analytics platform Spotonchain disclosed that Hayes went on to buy 24.39 billion PEPE valued at $252,000. Transactions of such volume or magnitude by renowned personalities in the crypto market often attract attention and could sway traders.  

“After ATH, Arthur Hayes turns to accumulate memecoin PEPE! In the past 2 hours, Arthur Hayes deposited 1 million USDC to Binance and withdrew back 24.39B PEPE ($252,000) to wallet 0x6cd for the first time,” Spotonchain reported.

Read more: A Comprehensive Guide on Tracking Smart Money in the Crypto Market

Arthur Hayes Portfolio
Arthur Hayes Portfolio. Source: Spotonchain

As BeInCrypto reported, Hayes recently shifted focus away from PENDLE to ATH, making it his second-largest holding after Ethereum. With these portfolio adjustments, the BitMEX executive appears to be pivoting toward both the DePIN and meme coin narratives.

Amidst Hayes’ latest purchase, the PEPE token has increased by over 18% since Friday’s session started, trading for $0.00001069 as of this writing.

PEPE Price Performance. Source: BeInCrypto

PEPE isn’t the only meme coin surging today. Leading tokens in the sector, including DOGE, SHIB, WIF, FLOKI, and BONK, are also experiencing notable gains, reflecting the current sentiment in the broader market.

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Lockridge Okoth
Lockridge Okoth is a journalist at BeInCrypto, focusing on prominent industry companies such as Coinbase, Binance, and Tether. He covers a wide range of topics, including regulatory developments in decentralized finance (DeFi), decentralized physical infrastructure networks (DePIN), real-world assets (RWA), GameFi, and cryptocurrencies. Previously, Lockridge conducted market analysis and technical assessments of digital assets, including Bitcoin and altcoins such as Arbitrum, Polkadot, and...
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