About the company
Whatnot is a livestream shopping platform and marketplace backed by Andreessen Horowitz, Y Combinator, and CapitalG. Weāre building the future of ecommerce, bringing together community, shopping and entertainment. We are committed to our values, and as a remote-first team, we operate out of hubs within the US, Canada, UK, and Germany today. Weāre innovating in the fast-paced world of live auctions in categories including sports, fashion, video games, and streetwear. The platform couples rigorous seller vetting with a focus on community to create a welcoming space for buyers and sellers to share their passions with others.
Job Summary
Role
šThe Communications team is seeking an experienced and dynamic Senior Manager, Social Media to proactively build, execute, and lead our social media strategy for Whatnot across Europe and the UK. šIn this role you will work closely with our International teams to help craft the vision, create the strategy, and support the execution of Whatnotās existing and future social media channels that support our communities in Europe and the UK. Working closely with multiple teams, youāll help create engaging content, establish processes, and set goals to ensure our channels are a positive reflection of our brand and help to celebrate, engage with, and support our community. šSocial Media Strategy: Develop and execute a social media strategy that aligns with Whatnot's overall objectives and brand. šCampaigns and Content Creation: Create engaging content and programs that celebrate our community, bring awareness to new buyers, and elevate the Whatnot brand. šDevelop the Social Infrastructure: Set processes and choose the technology that supports the daily social activities and sets us up for success as we grow. šCommunity Engagement: Work in partnership with multiple internal teams to ensure we are showing up for and highlighting our community across on-platform categories and at industry events; actively and intentionally engage with our community by responding to comments and messages across multiple platforms šData Analysis: Partner with internal teams to monitor and analyze community-related metrics, such as engagement rates, sentiment analysis, and user feedback. Utilize insights to refine social strategies and drive growth. šTeam members in this role are required to be within commuting distance of our London or Berlin hubs.
You
šCurious about who thrives at Whatnot? Weāve found that low ego, a growth mindset, and leaning into action and high impact goes a long way here. šAs our Social Media Lead in Europe and the UK, you should have 7+ years of social media experience with brands that are in the entertainment, community, and social space, plus: šExperience developing social media strategy and creating engaging content across various social channels and verticals at a consumer brand šYouāre an experienced leader who has led a best in class social team šIn-depth knowledge of current trends, pop culture, and social media platforms šExcellent interpersonal and communication skills, both written and verbal šDemonstrated ability to build and nurture relationships with key opinion leaders