About the company
Join Zeal Group, the award-winning FinTech Trading Platform and Trading Service provider. Our portfolio of regulated financial institutions and fintech companies is backed by a global team of 700+ professionals with headquarters in the UK and 22 offices worldwide. As a leading online trading provider for FX, commodities, precious metals, and CFD, we facilitate an estimated monthly trading volume of USD 100B by retail investors, traders, and institutions.
Job Summary
Requirements
📍Main Responsibilities: 📍 User Acquisition Management: 📍Develop and execute user acquisition strategies to optimize ad spend and drive user growth. 📍 Monitor and analyze acquisition data, adjusting strategies to improve FTD (First Time Deposit) and clients’ royalty. 📍 Social Media Management: 📍Plan and implement social media marketing plans to enhance brand awareness and user engagement. 📍 Maintain and expand the brand's presence on social media platforms (e.g., Facebook, Instagram, Youtube, Twitter). 📍 Influencer Marketing: 📍Identify and collaborate with influencers in the Southeast Asian region to develop partnership strategies and increase brand exposure. 📍 Monitor and evaluate the effectiveness of influencer collaborations to ensure marketing goals are met. 📍Community Management: 📍 Build and manage the brand community to increase user activity and loyalty. 📍 Plan and organize community events to enhance user engagement. 📍 Content and Event Operations: 📍 Responsible for content creation and publication, ensuring high quality and relevance. 📍Organize and execute online and offline events to boost brand influence.
What we look for in you:
📍Team Building Ability: Able to independently build and manage an efficient marketing team. 📍Project Management Experience: Proven experience in leading a team to independently complete projects. 📍Experience in Southeast Asia: Familiarity with the Southeast Asian market; relevant work experience is preferred. 📍Large Corporation Mindset + Startup Spirit: Possesses systematic thinking and methodologies from large enterprises, combined with the flexibility and innovation of a startup. 📍English Proficiency: MUST be Fluent in English and Mandarin Chinese, capable of using it as a working language for communication and document writing.