About the company
About Figure Figure is transforming the trillion dollar financial services industry using blockchain technology. In three short years, Figure has unveiled a series of fintech firsts using the Provenance blockchain for loan origination, equity management, private fund services, banking and payments sectors - bringing speed, efficiency and savings to both consumers and institutions. Today, Figure is one of less than a thousand companies considered a unicorn, globally. Our mission requires us to have a creative, team-oriented, and supportive environment where everyone can do their absolute best. The team is composed of driven, innovative, collaborative, and curious people who love architecting ground-breaking technologies. We value individuals who bring an entrepreneurial mindset to every task and will embrace our culture of innovation. Every day at Figure is a journey in continuous learning yet a daily focus on getting work done that makes a difference. Join a team of proven leaders who have already created billions of dollars in value in the FinTech space!
Job Summary
What You’ll Do
📍Develop clear, differentiated, and value-driven messaging across Figure’s product portfolio, including mortgage, HELOC, and crypto-backed offerings 📍Create tailored messaging frameworks for diverse audiences such as homeowners, mortgage partners, financial advisors, and institutional investors 📍Ensure consistency and alignment of messaging across all channels and materials, including web content, sales collateral, partner portals, PR, investor decks, and social media 📍Define and execute comprehensive go-to-market plans for new product launches and feature releases across HELOC, mortgage, and crypto product lines 📍Lead cross-functional launch execution, including enablement decks, one-pagers, FAQs, demos, landing pages, and release notes
What We Look For
📍6+ years of product marketing experience with proven success in both B2B and direct-to-consumer environments 📍Experience in fintech, financial services, or another regulated industry that requires collaboration with Legal and Compliance teams 📍Hands-on experience marketing or building crypto or blockchain products 📍Demonstrated ability to build, lead, or scale a product marketing function within a high-growth company 📍Strong project management skills and comfort managing multiple priorities, timelines, and stakeholders (experience with Notion is a plus)
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