About the company
Kraken, the trusted and secure digital asset exchange, is on a mission to accelerate the adoption of cryptocurrency so that you and the rest of the world can achieve financial freedom and inclusion. Our 2,350+ Krakenites are a world-class team ranging from the crypto-curious to industry experts, united by our desire to discover and unlock the potential of crypto and blockchain technology. As a fully remote company, we already have Krakenites in 70+ countries (speaking 50+ languages). We're one of the most diverse organizations on the planet and this remains key to our values. We continue to lead the industry with new product advancements like Kraken NFT, on- and off-chain staking and instant bitcoin transfers via the Lightning Network.
Job Summary
The opportunity
šDefine and execute a full-stack marketing strategy across performance, content, brand, events, and community šLead and manage a growing in-house marketing team with clear goals, KPIs, and accountability šLaunch high-impact initiatives - from viral campaigns and influencer partnerships to affiliate and offline activations šBuild scalable growth systems to support evaluation funnel, funded accounts, and global trader expansion šOperate as a core member of the leadership team, collaborating cross-functionally across Breakout and Kraken
Skills you should HODL
š10+ years leading marketing orgs in fintech, trading, ecomm, crypto, or rapid growth companies šDemonstrated ability to manage teams, move fast, and own results in a high-growth, startup-like environment šStrong instincts for data-informed, creative risk-taking and content that connects - with a record of bold bets and big wins šExperience across paid acquisition, performance funnels, affiliate, and brand strategy
Looking for your next challenge? The world of crypto offers exciting roles in blockchain development, web3 innovations, and remote opportunities.
